Good design is good business.
Research & Ideas Concept
Good design is driven by ideas, clarified by research, and developed with in-depth knowledge and understanding of a problem and its context. Through meaningful work in close collaboration with clients, each project offers the opportunity for solving a challenging problem.
Design & Technology Execution
Ideally, the brand, product, and/or system should encompass all aspects of a person’s experience in order to make it satisfying, consistent, and coherent with broader brand/life context. The human experience with a brand or product goes beyond the user interface.
Delivery
Care
Shaping design directions and user experience is a process, not a goal. Providing guidance, coordination, and — if needed — supervision to create a strategy for design success is an important part of this process.
What other people say
Expertise: Teamwork and cross-collaboration
I work across teams depending on the scope and requirements of a project to solve problems effectively — design is a process, not a deliverable.
I collaborate on independent projects with a proven network of programmers, developers, industrial designers, typographers, photographers, illustrators, and last but not least, strategists and consultants.
