I am a designer with 20 years of experience in brand and product design.
I have extensive experience in prototyping, testing, future visioning and strategy development. I focus on creating successful products that drive growth.
* I write about design, product growth, team decision making, and methods that enable and support self-managed agile teams.
When we talk about growth in Product-Led-Growth, we mean scaling, i.e. increasing user adoption and engagement. There is something really enticing about a product that gains momentum through (product) design and not through (marketing) effort. Yet, growing too early is still the main cause of…
Early interactions between humans and computers, how do interfaces evolve, limits we impose on our creativity and can LLM help narrow the gap. That is: Text and natural langauge as programming interfaces
One mistake I have seen more than once in the startup industry is to tackle both primary challenges at the same time: The first: product-market fit, i.e. making sure your product meets the needs of the market while maintaining a viable price range; The other:…